{"id":152822,"date":"2021-03-29T16:19:53","date_gmt":"2021-03-29T16:19:53","guid":{"rendered":"http:\/\/candas365.es\/noticias\/?p=152822"},"modified":"2021-03-29T16:19:53","modified_gmt":"2021-03-29T16:19:53","slug":"reputationup-el-antidoto-contra-la-difamacion-online","status":"publish","type":"post","link":"https:\/\/candas365.es\/noticias\/reputationup-el-antidoto-contra-la-difamacion-online\/","title":{"rendered":"ReputationUP: El ant\u00eddoto contra la difamaci\u00f3n online"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">La <\/span><span style=\"color: #ff6600;\"><a style=\"color: #ff6600;\" href=\"https:\/\/reputationup.com\/analisis-reputacion-web-101-reputacion-online\/\" target=\"_blank\" rel=\"nofollow noopener\"><b>reputaci\u00f3n online<\/b><\/a><\/span><span style=\"font-weight: 400;\"> se ha consolidado como uno de los principales intereses ante la creciente influencia digital, por ende, tanto para particulares como para <\/span><b>empresas<\/b><span style=\"font-weight: 400;\">, su manejo se ha vuelto <\/span><b>imprescindible<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<figure id=\"attachment_152823\" aria-describedby=\"caption-attachment-152823\" style=\"width: 640px\" class=\"wp-caption aligncenter\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-152823 size-large\" src=\"https:\/\/candas365.es\/noticias\/wp-content\/uploads\/2021\/03\/reputacion-online-1-650x431.jpg\" alt=\"ReputationUP\" width=\"640\" height=\"424\" srcset=\"https:\/\/candas365.es\/noticias\/wp-content\/uploads\/2021\/03\/reputacion-online-1-650x431.jpg 650w, https:\/\/candas365.es\/noticias\/wp-content\/uploads\/2021\/03\/reputacion-online-1-360x239.jpg 360w, https:\/\/candas365.es\/noticias\/wp-content\/uploads\/2021\/03\/reputacion-online-1.jpg 697w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><figcaption id=\"caption-attachment-152823\" class=\"wp-caption-text\">La influencia digital determina el crecimiento o decrecimiento de una empresa o servicio<\/figcaption><\/figure>\n<p><i><span style=\"font-weight: 400;\">\u201cLas <\/span><\/i><b><i>opiniones <\/i><\/b><i><span style=\"font-weight: 400;\">y <\/span><\/i><b><i>juicios <\/i><\/b><i><span style=\"font-weight: 400;\">sobre una marca o servicio, siempre han sido elementos esenciales que influyen directamente en el crecimiento de una empresa o en su declive\u201d<\/span><\/i><span style=\"font-weight: 400;\">, as\u00ed lo afirma Andrea Baggio CEO de ReputationUP, empresa l\u00edder a nivel mundial en <\/span><b>reputaci\u00f3n online<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Una publicaci\u00f3n online anunciada de forma incorrecta y un comentario no ponderado, pueden comprometer la imagen construida por una persona f\u00edsica o jur\u00eddica, hasta el punto de alterar su <\/span><b>credibilidad <\/b><span style=\"font-weight: 400;\">en el mercado.<\/span><\/p>\n<h2><b>El Derecho al olvido frente a la difamaci\u00f3n online<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Los problemas de <\/span><b>difamaci\u00f3n online<\/b><span style=\"font-weight: 400;\">, han desencadenado un derecho fundamental llamado: Derecho al olvido.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bas\u00e1ndose en ello<\/span><b>, ReputationUP, <\/b><span style=\"font-weight: 400;\">gestiona la <\/span><b>reputaci\u00f3n online<\/b><span style=\"font-weight: 400;\"> de <\/span><b>empresas, VIP\u2019S <\/b><span style=\"font-weight: 400;\">hasta<\/span><b> pol\u00edticos y sectores gubernamentales, <\/b><span style=\"font-weight: 400;\">brindando soluciones y alternativas para <\/span><b>eliminar el contenido<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">En este sentido, se promueve la <\/span><b>desindexaci\u00f3n,<\/b><span style=\"font-weight: 400;\"> que lo lleva al dominio online difamatorio y as\u00ed, ponerle fin a la <\/span><b>crisis reputacional<\/b><span style=\"font-weight: 400;\">, asegurando que la informaci\u00f3n da\u00f1ina no aparezca en la primera p\u00e1gina de los resultados.<\/span><\/p>\n<h2><b>Tools de ReputationUP<\/b><\/h2>\n<p><b>ReputationUP<\/b><span style=\"font-weight: 400;\">, no s\u00f3lo se basa en la eliminaci\u00f3n de enlaces perjudiciales, tambi\u00e9n se especializa en el seguimiento y monitoreo de <\/span><b>reputaci\u00f3n online<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Se trata de una herramienta <\/span><b>ad hoc <\/b><span style=\"font-weight: 400;\">llamada <\/span><i><span style=\"font-weight: 400;\">RepUp Monitoring Tool<\/span><\/i><span style=\"font-weight: 400;\">, un software que combina big data e inteligencia artificial, para analizar lo que dice la red, sobre una marca corporativa o personal.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Luego est\u00e1 <\/span><i><span style=\"font-weight: 400;\">Reputation Score<\/span><\/i><span style=\"font-weight: 400;\"> que calcula el valor reputacional y el \u00edndice de riesgo asociado a cualquier entidad f\u00edsica. El objetivo es certificar el puntaje de <\/span><b>reputaci\u00f3n<\/b><span style=\"font-weight: 400;\"> de la entidad examinada, a trav\u00e9s de una plataforma avanzada de an\u00e1lisis e investigaci\u00f3n que procesa datos multiling\u00fces en tiempo real.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">La importancia de la <\/span><b>reputaci\u00f3n online<\/b><span style=\"font-weight: 400;\"> determina la <\/span><b>imagen<\/b><span style=\"font-weight: 400;\"> de una empresa o servicio, que condiciona su calidad y credibilidad.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">M\u00e1s informaci\u00f3n:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Reputationup.com<\/span><\/p>\n<p><span style=\"font-weight: 400;\">prensa@reputationup.com<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sara Campos<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Digital PR Manager Reputation UP<\/span><\/p>\n<p><span style=\"font-weight: 400;\">saracampos@reputationup.com<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La reputaci\u00f3n online se ha consolidado como uno de los principales intereses ante la creciente influencia digital, por ende, tanto para particulares como para empresas, su manejo se ha vuelto imprescindible. \u201cLas opiniones y juicios sobre una marca o servicio, siempre han sido elementos esenciales que influyen directamente en el crecimiento de una empresa o<\/p>\n","protected":false},"author":1,"featured_media":152823,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[151],"tags":[],"class_list":{"0":"post-152822","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-canal-empresas"},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.5.2 - aioseo.com -->\n\t<meta name=\"description\" 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