{"id":128116,"date":"2019-08-13T17:35:17","date_gmt":"2019-08-13T17:35:17","guid":{"rendered":"http:\/\/candas365.es\/noticias\/?p=128116"},"modified":"2019-08-13T17:35:17","modified_gmt":"2019-08-13T17:35:17","slug":"70-anos-de-adidas","status":"publish","type":"post","link":"https:\/\/candas365.es\/noticias\/70-anos-de-adidas\/","title":{"rendered":"70 a\u00f1os de Adidas"},"content":{"rendered":"<figure id=\"attachment_128117\" aria-describedby=\"caption-attachment-128117\" style=\"width: 360px\" class=\"wp-caption alignleft\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-128117 size-medium\" src=\"https:\/\/candas365.es\/noticias\/wp-content\/uploads\/2019\/08\/Adidas-70-aniversario-360x240.jpg\" alt=\"\" width=\"360\" height=\"240\" srcset=\"https:\/\/candas365.es\/noticias\/wp-content\/uploads\/2019\/08\/Adidas-70-aniversario-360x240.jpg 360w, https:\/\/candas365.es\/noticias\/wp-content\/uploads\/2019\/08\/Adidas-70-aniversario-768x512.jpg 768w, https:\/\/candas365.es\/noticias\/wp-content\/uploads\/2019\/08\/Adidas-70-aniversario-655x437.jpg 655w, https:\/\/candas365.es\/noticias\/wp-content\/uploads\/2019\/08\/Adidas-70-aniversario-696x464.jpg 696w, https:\/\/candas365.es\/noticias\/wp-content\/uploads\/2019\/08\/Adidas-70-aniversario-630x420.jpg 630w, https:\/\/candas365.es\/noticias\/wp-content\/uploads\/2019\/08\/Adidas-70-aniversario.jpg 999w\" sizes=\"(max-width: 360px) 100vw, 360px\" \/><figcaption id=\"caption-attachment-128117\" class=\"wp-caption-text\">Nueva sede corporativa del fabricante de art\u00edculos deportivos Adidas Foto: Daniel Karmann\/dpa<\/figcaption><\/figure>\n<p>Herzogenaurach (Alemania), 12 ago (dpa) &#8211; El fabricante alem\u00e1n de art\u00edculos deportivos Adidas de la ciudad b\u00e1vara de Herzogenaurach celebra este mes su 70 aniversario e inaugura su espectacular nueva sede, la llamada \u00abarena\u00bb, la que tuvo un costo de alrededor de 350 millones de euros.<\/p>\n<p>La \u00abarena\u00bb de Adidas es la nueva sede corporativa en el noreste de la ciudad, constru\u00edda sobre 67 pilotes inclinados en el campus de la empresa, denominado \u00abWorld of Sports\u00bb (mundo de deportes).<\/p>\n<p>La firma b\u00e1vara emplea actualmente 57.000 personas en todo el mundo. Durante la Eurocopa 2020, la selecci\u00f3n nacional de la Federaci\u00f3n Alemana de F\u00fatbol (DFB) se concentrar\u00e1 en el campus de Adidas en Herzogenaurach, que cuenta con varias canchas de f\u00fatbol, \u00e1reas de fitness y otras instalaciones deportivas.<\/p>\n<p>Adolf Dassler, a quien m\u00e1s tarde se describi\u00f3 como el \u00abzapatero de la naci\u00f3n\u00bb, inscribi\u00f3 la compa\u00f1\u00eda \u00abAdolf Dassler &#8211; Spezialsportschuhfabrik adidas\u00bb (f\u00e1brica especial de calzado deportivo) en el registro mercantil el 18 de agosto de 1949.<\/p>\n<p>En 1924, Adolf fund\u00f3 junto a su hermano Rudolf, la f\u00e1brica de calzado deportivo \u00abGebr\u00fcder Dassler Sportschuhfabrik\u00bb (hermanos Dassler). Pero la relaci\u00f3n filial no prosper\u00f3 en los negocios y los hermanos separaron sus actividades: 47 empleados de la empresa permanecieron con Adolf, apodado \u00abAdi\u00bb, y 13 optaron por Rudolf, quien fund\u00f3 Puma. Desde entonces, son dos los gigantes de art\u00edculos deportivos que acoge la ciudad b\u00e1vara y ambos llegaron a la cima mundial con sus calzados.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Herzogenaurach (Alemania), 12 ago (dpa) &#8211; El fabricante alem\u00e1n de art\u00edculos deportivos Adidas de la ciudad b\u00e1vara de Herzogenaurach celebra este mes su 70 aniversario e inaugura su espectacular nueva sede, la llamada \u00abarena\u00bb, la que tuvo un costo de alrededor de 350 millones de euros. La \u00abarena\u00bb de Adidas es la nueva sede corporativa<\/p>\n","protected":false},"author":1,"featured_media":128117,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[151,316],"tags":[],"class_list":{"0":"post-128116","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-canal-empresas","8":"category-destacadas"},"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.5.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"Herzogenaurach (Alemania), 12 ago (dpa) - El fabricante alem\u00e1n de art\u00edculos deportivos Adidas de la ciudad b\u00e1vara de Herzogenaurach celebra este mes su 70 aniversario e inaugura su espectacular nueva sede, la llamada &quot;arena&quot;, la que tuvo un costo de alrededor de 350 millones de euros. 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